Just For Kicks is the world famous Award Winning documentary celebrating the sneaker culture through interviews of renown collectors, Hip-Hop pioneers, industry players, rap stars, journalists, brand marketers and other sneaker addicts. The film features personalities such as Bobbito Garcia, Rock Steady Crew’s Doze Green, Grandmaster Caz & JDL (Cold Crush Brothers), Rev. Run, DMC & Russell Simmons, Scoop Jackson, Futura 2000, Fab 5 Freddy, Bonz Malone, Wu-Tang Clan’s Raekwon, Damon Dash and more.
Far from a formal history of the sneaker industry, the film offers a fun and colorful insiders’ view of this phenomenon, narrowing down on the last 30 years during which Hip Hop became the dominant youth culture worldwide, a fact widely viewed as one of the key elements in the uprising of sneaker culture. Analyzing this global phenomenon, Just For Kicks is the first of its kind to present the underlying drivers and players that fueled the global sneakers revolution…. and its $26 Billion global market.
USA / France - 82 minutes – Color – English I Directed by: Thibaut de Longeville & Lisa Leone
Executive Producers: Thierry Daher & Come Chantel
Producer: Alex Stapleton, Patrick Cariou
Written by: Come Chantrel & Thibaut de Longeville
Director of Photography: Lisa Leone
Editor: Scott Stevenson
Music: Roy Ayers, Outlines, Jazzanova’s Roskow & DJ Medi
Produced by: Caid Productions, Inc.